THE PAINTED COVER was a concept that I created this hand-painted mock for. The idea is that Southern Living would have a "painting" of the current cover that was sponsored by a paint advertiser. THIS CAMPAIGN SOLD to Sherwin Williams across multiple Time Inc. brands (including Southern Living, Sunset, Coastal Living, Real Simple, Cooking Light, and This Old House). The covers seen had a 1/2 page "painted" flap.
CAKE ADVERTORIAL MOCKUP with nail polish color-inspired recipes sponsored by a nail polish advertiser (Southern Living)
CAKE COLORING PAGE ADVERTORIAL MOCKUP sponsored by an ingredient brand (Southern Living)
50 YEARS OF COVERS MOCKUP featuring 50 years of styles sponsored by a fashion advertiser for Southern Living’s 50th anniversary issue (Southern Living)
ATLANTA FOOD AND WINE FESTIVAL large event sign (with custom-cut magnetic removable plates announcing the presenters) and scrim
SOUTHERN LIVING IDEA HOUSE main sign
BEAUTY BOOK (excerpts) used for sales calls and the annual PCPC Beauty Conference